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See exactly what content is going viral for the world’s best luxury hotels — every week.
No more guessing. Ever.
Whatever stage you’re at with Instagram, it can feel impossible to keep up with what’s trending and working across the industry. Content Radar ends that — a weekly snapshot of the best-performing content from the world’s best luxury hotels. Every single week.
Only the world’s genuine 5-star hotels
3
posts beat their hotel’s
own average this week
own average this week
week ending 2 Jul
200+ hotels·46 countries·4,713 posts analysed
start your free trial →
£39/month after 14 days · cancel anytime
Who it’s for
Built for the person running a luxury hotel’s social media.
Social managers, marketing leads and GMs who know Instagram matters to the brand — but are stretched thin, short on time, and tired of guessing what to post. If growth and engagement have plateaued, Content Radar hands you what’s already working, every week.
We only track hotels certified by the world’s most trusted lists
Condé Nast Gold List
Condé Nast Traveller's annual list of the finest hotels on Earth, voted by its readers.
Last scan · 118 hotels · 3,540 posts
Forbes Five-Star
Forbes Travel Guide's highest independent hospitality rating, awarded after anonymous inspection.
Last scan · 264 hotels · 7,920 posts
Michelin Keys — UK & Ireland
The Michelin Guide's hotel distinction — One, Two & Three Keys — for the UK & Ireland's most exceptional stays.
Last scan · 96 hotels · 2,880 posts
+ more respected lists added every week
Content Radar is independent and is not affiliated with, endorsed by, or sponsored by these publications. All figures are drawn from public Instagram data.
How it works
From the world’s best hotels to your dashboard, every Monday.
No spreadsheets. No scraping. No guesswork. Three steps, every single week.
1We scan
200+ elite hotels, every week
Every week we scan the latest social media posts from the world’s most prestigious and most-followed luxury hotels.
2We share
Every post that’s worth looking at
Every breakout post — the ones that have gone viral, are going viral now, or simply struck a chord with guests — surfaced against that hotel’s own baseline, not follower count.
3You create
New inspiration every week
Enjoy an exhaustive library of the industry’s best-performing content ideas — ranked best-first and ready to inspire your own hotel’s social media.
Browse three waysLast 7 days · this week’s breakoutsLast 30 days · the monthAll time · the Hall of Fame
This week’s breakouts — real posts, live right now
Video394.5×Rosewood Mayakoba
Mexico · 13 Jun
46k 1,665
Video230.2×Okada Manila
Philippines · 26 Jun
91k 283
Video134.2×Las Ventanas al Paraíso, A Rosewood Resort
Mexico · 1 Jul
20k 290
Las Ventanas al Paraíso, A Rosewood Resort
Mexico · 125.3×
Crockfords at Resorts World Genting
Malaysia · 112.0×
See every breakout this week — plus the last 30 days and the all-time Hall of Fame.
start your free trial →Why believe it
We track only the hotels already crowned by the industry’s most prestigious ranking lists.
This isn’t a random Instagram scrape. Content Radar only tracks hotels already certified as the best in the world — the Condé Nast Gold List and Forbes Five-Star, with more of the industry’s most respected lists added every week.
And every breakout is measured against that hotel’s ownengagement baseline — so a boutique property’s win surfaces next to a global flagship’s. It’s not about who’s biggest. It’s about the best ideas. It’s about what’s working.
What you get
Four ways to never face a blank calendar again.
01 · this week
This Week’s Breakouts
Never face a blank content calendar again. The posts proven to work this week, ranked best-first.
02 · the library
The 30-Day & All-Time Hall of Fame
The strongest ideas ever recorded, not just this week’s. A permanent library to draw from.
03 · the strategy
The Posting Playbook
See when and how often the best hotels post, and how it moves their engagement. The strategy thinking, done for you.
04 · coming soon
TikTok & YouTube — September 2026
More channels are coming. Founding members — the first 50 — lock in this Instagram rate for good.
Founding Member
£39/month
Instagram channel
✓ Fixed forever — first 50 members only
✓ 14-day free trial to start
✓ Cancel anytime
11 of 50 founding spots claimed39 left
More channels are coming. Founding members lock in this rate on Instagram for good.
Before you ask
The usual questions.
Is it just Instagram?
For now, yes — it’s where hotel content travels furthest. TikTok and YouTube are coming September 2026, and founding members lock in this Instagram rate for good.
What if my hotel is small?
It doesn’t matter. Every breakout is measured against that hotel’s own baseline, so a boutique’s win shows up right next to a global flagship’s. You’re copying ideas, not budgets.
How many hotels are you tracking?
200+ today, with more hotels and more ranking lists added every week. We’re building toward 1,000+ of the world’s most prestigious and most-followed hotels — so the list only gets better the longer you’re a member.
Where does the data come from?
Only hotels already certified as the best in the world — the Condé Nast Gold List and Forbes Five-Star, with more respected lists added weekly. Never a random scrape.
Can I cancel anytime?
Yes. Start with a 14-day free trial, and cancel whenever you like — when you cancel, the next payment simply won’t happen. No lock-in, no awkward emails.
See this week’s winners
before you pay.
start your free trial →
£39/month after 14 days · cancel anytime